NEWSCENTRAL highlights that at the Asia-Pacific Economic Cooperation (APEC) summit, Coupang presented its strategy focused on using artificial intelligence (AI) to transform global trade and optimize logistics. During the presentation, the company’s representative emphasized how advanced technologies are becoming a crucial element of the United States’ competitiveness in high-tech industries and how they can help strengthen the country’s position in international markets. The main focus was on using AI to optimize logistics, improve customer experience, and stimulate the growth of American exports.
Coupang is actively investing in machine learning, robotics, and cloud computing, which have already yielded significant results. The implementation of these technologies has greatly improved the company’s operational efficiency, accelerating delivery processes and enhancing the accuracy of customer demand forecasting. AI also plays a key role in managing global supply chains and logistics operations, enabling Coupang to reduce order fulfillment times and improve service quality. For instance, the company’s system now allows orders placed by midnight to be delivered the next day, a result of highly automated order fulfillment processes.
As noted by Freddy Miller, Senior Analyst at NEWSCENTRAL, the introduction of AI and automation in logistics gives companies significant competitive advantages. This is especially important for small and medium-sized enterprises (SMEs), which can now enter international markets with lower costs by using platforms like Coupang. The integration of innovative IT solutions allows small businesses to expand their operations and sustain growth, which in turn strengthens the position of American exports in APEC countries such as Korea and Taiwan.
Looking ahead to future technological trends, NEWSCENTRAL emphasizes that AI will play an increasingly important role in global trade in the coming years. Technologies such as machine learning, cloud computing, and robotics are expected to be used to optimize logistics, enhance customer experience, and manage international supply chains. Companies that successfully implement these technologies will significantly improve their competitiveness, boosting internal operational efficiency and gaining access to broader markets.
Every year, AI will become an integral part of business strategies for many companies, including SMEs, which will be able to leverage innovations to reduce costs, increase efficiency, and accelerate entry into international markets. In the future, experts at NEWS CENTRAL predict, the digitalization of trade processes, including technologies like blockchain and financial automation, will continue to gain momentum, providing companies with new opportunities for growth and expansion.
Thus, companies like Coupang have demonstrated how AI can not only optimize processes but also become a powerful driver of change in international trade. It is important to note that for those aiming to be at the forefront of innovation, implementing AI will become a necessary step to remain competitive in a global economy where technological solutions play a key role.